Success in losing weight can be elusive. Most diet programs have unrealistic goals. What works for one person is not guaranteed to work for another, so it is important to develop a plan that meets your individual needs. The information in this article may assist you in concluding what is beneficial and what is not.

Those that wish to lose weight can help you succeed with your exercise routine. It takes far less time exercising to lose weight than most believe. Lots of us think it is tough to fit exercise into our lives. However, just exiting one stop sooner from the train, or parking an extra block from an errand stop, you gain some additional workout time. This will keep your metabolism working through the day. Walking an extra mile or two throughout the day can ensure those pounds don’t sneak up on you.

Chunky soups are a great way to stay true to your diet program. It’s an unwise choice to drink your calories. Soups with large chunks of healthy ingredients will keep you feeling fuller longer.

Avoid drinking anything other than water. Juice, tea, soda and coffee are high in calories. Water will not only save your calories, it is going to save you money as well.

Learn what weight-loss routine works better for your body. If you like to be up early, resolve to get up a half hour earlier and get some exercise during that time. If you are a night owl, do your workout during the evening hours. If you already dislike getting up early, trying to change your routine to accommodate a weight loss program probably isn’t going to work.

Lose Weight

You’re going to want to consider cardiovascular exercises if you want to lose weight. You should do some light weight lifting for tone but cardio is what will help you lose weight. If you are looking to lose weight, you should focus on getting your heart pumping instead of toning muscle.

Don’t skip meals. You might think that skipping meals makes you thinner but in fact, your body is going to store as much fat as possible in case there should be more skipped meals. Even if you aren’t hungry, eat a little something anyway.

Find ways to manage the level of stress you experience if you want to keep the weight off. When bodies feel stressed, they go into a state of defense and hold on to fat and extra calories. While you can easily understand that the stress you are feeling is temporary, your body goes into fight or flight mode because it cannot ascertain the threat like you can. Work at reducing your stress to remain calm and assist your weight loss.

Make a log about your trigger foods. Journal daily about your food choices, calorie volumes, and any feelings you have. This will allow you to determine what’s causing you to overeat so you’ll be able to make necessary changes.

In the middle of every meal, take a short break. Sometimes your body may have a hard time determining when it is full. In the middle of your meal, take a break for about five minutes. Stop for a minute and think about how hungry you actually are. If you are full, stop eating and push away the plate.

You will eat less if the food is on a little plate. Research shows that we will eat what is before us, whether the portion is small or large. Using a smaller plate may help with portion control. The fact that the plate is full will make you feel less deprived.

There was a discussion at the start of the article regarding the difficulties involved in losing weight. This difficulty comes from people setting goals for themselves that are not realistic. This can make people think they’re failing in weight loss because they see no results. If you use these tips you will find a way to be more healthy and active.

Many people attempt to lose weight. Some do well, and show their fit, muscled bodies off at the beach. Unfortunately, the weight loss story of countless others is not as bright. If this has been your experience, you will find the tips in this piece to be quite useful.

When you want to lose weight, it is extremely helpful to keep a log of the number of calories you take in daily. See which unhealthy foods you are consuming and eliminate them. You might want to look for substitutions that contain fewer calories.

Chunky soups are a great addition to a successful weight loss plan. It isn’t wise to just drink your calories. You will see yourself getting full much faster when consuming soups with big chunks of beans and vegetables, as opposed to soups that are creamy or pureed.

Everybody says you should drink lots of water to help you lose weight. What you may not know, however, is that icy cold water is even more effective. The coldness of the water makes your body temperature go up, increasing your metabolism.

Cravings should not be avoided. There are lots of delicious foods like chips and ice cream. When you have cravings for these foods, they will be even stronger when trying to lose weight. Don’t give in to the urge to eat unhealthy foods, but don’t deny yourself completely either. Try eating a lower calorie alternative instead to satisfy the craving.

Lose Weight

Make sure you’re dealing with your stress levels as this helps you lose weight. When your body feels stress it tends to hoard calories and fat to provide a defense mechanism. Even though your stress may not be permanent, your body still reacts this way. Try to keep stress to a minimum in order to lose weight.

Give up white pasta. You might have considered cutting pasta completely from your diet. But, you simply need to substitute them with wheat versions. They are more healthy for you. They also have the ability to satisfy hunger for longer.

Part of any weight loss plan should be time to work out. It makes sense to determine a set time each day for completing your exercise. Block out time for it in your calendar, so you do not make new plans that get in the way of your exercise.

It is crucial that you consume nutritious foods even when you are watching what you eat. A common pitfall to weight loss success is the mistake of cutting calories while sacrificing healthy foods. The weight may come off, but your ultimate goal is better health.

Maintain a good posture and flatten your stomach when sitting. If you desire a flatter stomach, focus on the transversus abdominis muscle. This can be strengthened by tightening the stomach inward while inhaling and exhaling several times.

In conclusion, weight loss is sought after by many. Many succeed, losing the weight, and gaining toned, muscular bodies as well. Others will just give up and stay the same. You will be able to lose weight if you follow the tips in this article.

There are lots of weight loss methods and it might be difficult to land on the right one. The quickest way to discover what works is to try to different strategies until you figure out what works best for your lifestyle. Below, you will see some excellent tips that show you how to put your mind towards losing weight.

When planning a weight loss diet, skip the weight loss bars and shakes. These things will not satisfy any cravings. They’ll leave you hungry and in a bad mood instead. Many of these foods are also have a great deal of sugar, causing a spike in blood sugar, leaving you unhappy.

You can lose weight by having a salad before each dinner. Salads have a lot of fiber in them and that help you to feel full without taking in too many calories. Do not be heavy on dressing or cheese, as these add more fat.

Weight Training

If you are trying to lose weight, cardiovascular exercises need to be more of a priorty than weight training. In order to build and maintain your muscles, you can’t ignore weight training entirely, but cardio is what is going to really melt the fat away. When losing weight, raising the rate of your heart and respiration are much more helpful as opposed to building muscle mass.

Treating yourself for achieving milestones is critical for diet success. Possible rewards include buying new electronics, watching some fansubbed anime, or even going to a massage parlor. You can buy clothes that show off your great new body all while rewarding yourself and reiterating positive mental health by looking at your hard work pay off in the mirror.

While you are trying to lose weight, chances are that you will go to a restaurant at some point. Remember, though, that restaurants often serve large, inflated portions. Ask the server to bring a take out container with the food so to that you can portion half of the entree into the container before you even begin eating. By doing this, you are reducing your caloric intake and ensuring that you have lunch for tomorrow.

Keep track of your calories. Buy a notebook to jot down all the foods that you eat on a daily basis. Turn the notebook into a statistical map of everything you consume. Write down what you’re consuming, serving size, and the amount of calories in all food items that you consume. This is an effective way to track what you eat and monitor your progress.

Don’t eat during the late night hours. This food isn’t metabolized as you sleep. You can start dropping pounds fast if you cut out late night dining and snacking.

To help your child reach a healthy weight, make sure he or she gets enough sleep each night. Children grow when they sleep, which means they burn calories at night. Children need eight to ten hours of sleep each night. Explain human growth to your children, and make them understand why sleep is so important.

500 Calories

You can plan your weight loss easily by looking at the math. One pound of fat contains approximately 3,500 calories. So if you would like to shed one pound of weight you will have to lose 3500 calories above what you consume. A simple way to achieve this is by breaking it down into 500 calories. So for each 500 calories you consume, you will want to burn off twice that much each day. This can help you lose a pound a week.

Always set goals that are maintainable for a diet program. Like everything in life, you will not be able to reach an unrealistic goal. If you need to lose 20 pounds, set smaller weekly goals to help stay on track. Be wise, set a weekly goal that can be achieved. Look at the trees rather than the forest. Instead, you should be concerned with how much you lose every week.

These tips are a great way to get started on weight loss. Seeing is the best way to motivate yourself to keep going. Change up your routine to find the things that work best for you. Build upon what you’ve just learned.

If you have made the decision to lose weight, you’ve got to set a goal. You also need a path to that goal. Follow our tips to lose weight, improve your health, and gain greater confidence.

Skipping meals may seem like a quick way to lose weight, but it is in fact something you should never do. Not only are you vulnerable to making unhealthy food choices because of the hunger you will experience, but you may overeat at your next meal. You may feel tempted to skip meals, but don’t. This will just sabotage your weight loss program.

If you can manage to make exercise fun, you are sure to be much more successful in your journey to lose weight. Exercise is an important element of any weight-loss plan, but it is often hard to stay motivated to do it regularly. Find things you enjoy, interactive video games, a walk in the park or playing a game with friends.

A good weight loss method is to slow down your eating. As you begin digesting your food, you will start feeling more full. The body does not immediately know it is full. Put down your fork after each bite and enjoy the food. After a time, your body will begin to feel full and content.

If you are attempting to lose weight you should always try to leave some food on your plate. From a young age, children are encouraged to eat everything on their plate, and this can lead to a problem with weight gain in later years. It is fine to save leftovers. Never stuff yourself simply because the food is there. If you feel full, stop eating.

If you want to get rid of some weight, you need to manage your stress. Stressed out bodies tend to keep ahold of calories and fat for a defense mechanism. Perhaps you know that stress will go away, but your body believes everything is on red-alert! Calm yourself down, and reduce your stress, to ensure you lose weight.

Drinking Alcohol

Consider no longer drinking alcohol when trying to lose some weight. These beverages are calorie-dense, so try drinking no-calories drinks as an alternative. In addition, drinking alcohol can impair your judgment, making it more likely that you make poor food choices.

In the middle of every meal, take a short break. Sometimes, your body doesn’t immediately register that you are full if you eat too quickly. Get in a habit of stopping halfway through a meal. Take a minute and try to think about your hunger level before you eat again. Control your eating accordingly.

Don’t drink liquor with your meals with dieting. Not only is there a lot of calories in liquor, it can lower your inhibitions enough to overeat, when you might otherwise have resisted. You will be filled up with bad, empty calories by drinking alcohol.

Eat a big meal before you venture out to socialize or go to a party. This will prevent you from cracking when you see the cakes and fattening foods offered at the party. You can also try sipping wine rather than drinking beer or other mixed-drinks.

Avocados are safe to eat when you are trying to lose weight. They contain a significant amount of fat, but it is a good, healthy unsaturated fat. The rich texture and taste of avocados should be enjoyable, especially if you have been craving richer foods because of your diet. A veggie taco that contains avocado as opposed to ground beef has the same taste as its counterpart and it is a much healthy option also.

The key to weight loss success is aggressively pursuing your goals. Take the tips that you have seen here to get your plan together so you can reach your goals successfully.

It is important to educate yourself before beginning your weight loss program. But, with all of the information about weight loss, where do you begin? The following tips will give you a good idea of where to start.

When you want to lose weight, it is extremely helpful to keep a log of the number of calories you take in daily. Always realize ways to cut down on the amount of fat you’re taking into your body. Making substitutes for those fatty ingredients and recipes can really help you out.

If you’re watching your weight, and going out to eat, you might do well to watch who you’re dining with. A recent study showed that both genders eat more food when in the company of a woman, but less when around a man. They don’t know why this is the case at this time, but now when you go out with some girls you may be tempted so you should practice self control in these situations.

Replace all your beverages with water as a weight loss strategy. High calorie drinks that should be avoided are; soda, juice and coffee or tea with added sugars. Water is cheap, has no calories, and can help you feel full.

Start every supper with a salad. Salads are a great source for the fiber you need without the extra calories. To keep the calories low, stay away from cheese or dressings for salad.

It may be helpful to you to have a friend join you in your fitness routine. This may be motivating for continued success. A person who shares similar weight loss goals with exercise and diet can be a very strong motivational tool. You two can support each other and help keep each other on the right track.

Weight Loss

Your weekly weight loss goal should be about one pound a week. Any more than one pound every week is not reasonable or healthy. Rapid weight loss is unhealthy and increases the likelihood of regaining the weight.

Keep track of your calories. Buy a notebook to jot down all the foods that you eat on a daily basis. You can turn this into journal about your eating habits. In this journal, record what foods you consume, the number of servings, and the number of calories the foods contain. This is an excellent method of monitoring what you’re consuming and keeping track of your progress.

Some fad diets recommend you forsake carbohydrates completely. This is not ideal from a nutritional point of view. Everyone, particularly athletes, require carbs in order to function properly. They provide long-term energy to compete in many sports, so avoid cutting them down if you’re incredibly active.

If you are curious about how many calories you burn walking around on an average day, buy a pedometer. As a goal, you should walk around 10,000 steps daily at a minimum. If you’re aware of how many you walk on average, try challenging yourself to walk more. Every move you take helps you be more fit and closer to your goals.

When you wake up in the morning, try drinking decaf coffee. Caffeine can lead to increased weight. If you drink the decaffeinated type of coffee, you will reduce your caffeine intake. Decaf still tastes great, so you won’t know the difference.

Learn how to read the labels of your foods. Fat-free foods are not always healthy, for example. There are many other ways to make a food unhealthy than just fat content; something marketed as “low fat” may contain a ton of sugar. Read every part of a food label to know what is in it.

When you are eating a sandwich or hot dog, try to limit the amount of mustard and ketchup that you use. Popular condiments tend to have a high sugar content and will add empty calories to your meal. If you find you cannot resist the temptation, only use a small amount of the condiment on your food.

Lose Weight

As you can see from the above article, shedding weight is not that hard. Once you are aware of what to do, it’s easier to lose weight than you’d think. Similar to other aspects of life, being able to lose weight is dependent on the methods you try. The tips in this article should help you create a dependable plan.

One very smart man once said that nothing good will come easily. That is the truth! This also applies to weight loss, too. Weight loss is an admirable goal, but it’s tough. Thankfully, the tips here will help.

Don’t work out. This is geared towards those who find exercise tedious or boring. Do fun activities like taking the dog for a walk, playing football or riding a bike. This is rewarding and won’t seem like work.

Lose Weight

To help you lose weight, try to get a partner to join you. It can be easier to lose weight when you have company. When it comes to exercise, they can motivate you or stand as your competition.

If you are someone who likes to snack on foods like potato chips, opt for chips that are baked instead of fried. Bakes potato chips contain a much lower fat content, which is great for your diet and health.

Make your meat leaner for weight loss. Ditch the heavy sauces, and trade them in for “lighter” condiments. This can prevent your meat from becoming dried out or tasteless. You can find Chutney in many different flavors, while giving you the protein you need.

You have to have shoes that fit you well when you are ready to start exercising. Your need to be working your body hard, and therefore you do not need additional stress on the body resulting from ill-fitting footwear. You don’t need to purchase expensive footwear, but make sure that you wear them around a while to ensure comfort and proper fit.

Be sure to drink plenty of water as part of a healthy diet. The average person requires about 64 ounces of water per day for optimal hydration. If the weather is hot, drink more. Water is essential for improving digestion and making you feel full, both of which reduce the amount that you feel you need to eat.

Used medium sized plates when you are wanting to lose weight. When you use large dishes, you naturally serve large portions and cause yourself to overeat. A plate that is around 9 inches is adequate for your dinner meal. If the plate is larger than this, it’s too big.

Decaf Coffee

If you want to lose weight, try using decaf coffee. It’s a good choice since it’s low in calories, which is perfect for your cravings. Decaf coffee also contains an abundant amount of antioxidants that can actually assist you in losing weight.

A good thing to do if you want to stay motivated when losing weight is find a friend that wants to get the same results as you. Having someone that desires getting fit can help with your motivation levels and keep you from slacking off. You can turn to each other for motivation and trade tips to help each other find more effective weight loss strategies.

When you want to work on weight loss, you need to track the calories you’re eating. If you track calories, it will be easy to see how much you’re consuming. This will give you some information to figure out if you want to consume more or if you’re maxed out on calories. You can do this with a regular notepad or make a spreadsheet on your computer.

After you read through these tips you should have figured out what weight loss is like. However, you should also know the ideas and advice you can use to accomplish your weight loss dreams. Remember, nothing good is easy, and the path you are heading down has nothing but good things, physically and emotionally, waiting for you at the end.

There is more to losing weight than getting on a diet and hitting some arbitrary target weight. With weight loss you must continue on the right path even after the weight has been lost. Maintaining your weight loss and improved health is a matter of making long-term lifestyle changes. In this article, you will find tips regarding weight loss.

Find someone you know who also wants to lose weight. Weight loss is easier when you have a person to do it with. You’ll spur each other on either as competitors or coaches, and you’ll both lose weight more quickly.

If you eat lean meat it will help you lose weight. In lieu of calorie rich meat sauces, try salsa or chutney. This can prevent your meat from becoming dried out or tasteless. You can keep your meat appetizing and varied by exploring the many sweet, fruit-flavored chutney blends that are out there.

When beginning a diet, set realistic weekly and long term goals. Just like anything else, if the goal is not realistic, you probably won’t achieve it. For instance, if you want to lose 20 pounds, setting yourself a time limit of one month is a recipe for disaster. Instead of doing this, you should create goals you can reach every week or so. Keep the big picture in mind, but don’t focus on it. Break it up into attainable weekly goals and focus on reaching each goal.

Give yourself rewards now and then. Sometimes, you can have a snack without it affecting your overall diet program. This allows you to enjoy a reward without feeling like you have failed. It just means that your dedication and success is worthwhile. Regardless, don’t search for constant rewards. Your new diet is a lifestyle, not something meant to punish you.

To improve your odds for weight loss success, you should ensure that your plates, bowls and other dishes are not over-sized. Using a larger plate is a temptation to fill your plate with a larger portion than you really want. Use a 9″ plate for your dinnertime meal. If the plate is larger than this, it’s too big.

Make sure you’re not skipping meals. You should be eating three good meals a day. Yes, you can still eat a few snack foods in between, but don’t make it your full meal so you won’t end up skipping the actual meal. This will help keep your body in rhythm.

If you can, have your meals at the exact same time each day. By doing this, you train your body to know when it will eat and you won’t want to snack so much. When you do eat snacks, eat them at the same time. Having a schedule makes it easier to avoid eating too much.

Losing Weight

Keep these tips in mind while losing weight. Losing weight requires making drastic lifestyle changes. This article’s tips are meant to give you a better understanding of what you need to change. The suggestions presented here can also help you in your efforts to maintain your weight loss.

If you’re anything like the average person, you probably would like to lose a few pounds of excess weight. Without a little bit of help, it may be challenging to know what might work for you. This article presents several tips and ideas that have successfully helped others achieve their weight loss goals. So, you should give them a try to discover which ones will work the best for you.

Many fad diets seem like the perfect way to kick off your weight loss plan. However, if you really want to lose weight for good, avoid these, and stick to tried and true principals. Certain fad diets, such as the cabbage soup or banana diets, may seem appealing at first, but in time, they will become boring. Even worse, you will not learn how to eat better when going on these diets. Finding any kind of diet that gradually educates you is a better path to choose.

Weight loss will work more for people when they know what is best for them. For example, if you are someone who enjoys waking up early, set your alarm clock for one hour earlier and workout during this time. Night owls should exercise at night. If you are someone who does not like waking up early, then avoid choosing that time.

Instead of consuming three large meals, eat six smaller meals over the course of the day. This will prevent the “hungries” from creeping up on you, and also make it easier to enjoy smaller portions at mealtimes. It will help you consume less calories daily so you’re able to reach your weight loss goal.

Cardiovascular Exercise

Cardiovascular exercise is the key to successful weight loss. Called “cardio”, cardiovascular exercise includes running, speed walking, biking and a lot of other activities that increase your heart rate. Fat burning is at its peak when you elevate your heart rate and it stays that way. Try to do cardio exercises for 30 minutes, three or four days each week.

Pack a lunch as part of your weight loss efforts. Bring lunch to your work can help you figure out how much and the type of items you eat. Controlling your portions is something you should do if you want to weigh a good weight and keep on top of things when trying to lose weight.

A fun and helpful item to use while trying to lose weight is a pedometer. This device keeps track of your steps throughout the day. You can keep track of how many steps you take a day using a pedometer. You might be frustrated if you expect to achieve the 10,000 steps goal by just running around and doing your household chores. If you intend to use the pedometer to motivate yourself, remember you will have to set aside some time to take a walk. If your daily step count is less than that, try to walk more.

Maintaining a good weight is something you will work on for a lifetime. However, it doesn’t have to be a hassle. Experiment with these ideas and see which ones work for you. When you continue working towards weight loss, you will soon find yourself reaching your goals.

You are not alone in your struggle to lose weight. If you’re going to successfully lose weight, you must view it as a lifestyle change. Start making good choices today and use the tips here to lose weight.

Eat breakfast when you are trying to lose weight. If you eat a good breakfast when you get up it will help with your metabolism and you won’t snack as much. Consistently eating a healthy breakfast allows your body to understand that it won’t need to store food as fat, thus leading to more loss.

Get outside and go walking for exercise. You will commune with nature while burning lots of calories. The more vigorously you hike, the faster you will burn calories.

You do not have to sacrifice flavor to lose weight. In previous times, low fat or low calorie foods were bland and lacking taste entirely. Today, you can make use of artificial sweeteners and other preservativs to give yourself great taste without too many carbs and fats interfering. Try this out if you’d like to keep eating food that you enjoy.

Avoid eating right before bed because you won’t be able to burn it off. It may be difficult, but remember that, because you will be sleeping, food eaten just before bed will not be burned off and will become fat. During the evening, try to do something productive such as exercising or reading.

Don’t drink a lot of caffeinated beverages. While coffee may get you going in the morning, it’s also causing you to store fat longer than you normally would.

If you need to lose five pounds fast, drink a lot of water. If you reduce your food intake and consume at least two quarts of water everyday for seven days, you start to lose water weight. In the long run, this will help you stay on track if you have temptations throughout the day.

It may be helpful to you to have a friend join you in your fitness routine. This may be motivating for continued success. Someone who has similar goals as you can be very motivating. As a pair, you can provide mutual support anytime dedication seems to wane or one of you starts to grow discouraged.

Try packing your own lunch instead of eating out. You can choose your own lunch when you pack your own to work or school. If you want to lose weight and keep your weight loss schedule on track, then portion control is important.

Weight loss may be thought of mathematically. Each pound of fat is comprised of roughly 3,500 calories. Therefore, if you would like to drop a pound from your body, you just need to consume 3500 calories less than you use. An easy way to approach this is in 500 calorie increments. Attempt to burn 500 more calories than you consume each day. This can help you lose a pound a week.

As you can probably tell, you don’t have to revolve your life around losing weight. Watch your weight by making the right choices for your body. Know that you can do it, and maintain a positive attitude as you realize your weight loss goals.

The difficulty with losing weight not only comes from the physicality of it, but also the mental awareness. Ignoring the size of your dish will cause problems. In the same way, if you don’t consider the mental portion, success will not be achieved. You have to ready your whole self to lose weight, so check out the tips below to begin.

One change you can make to effectively lose your extra weight is to slowly lower your caloric intake everyday. Generally speaking, you will want to reduce your calorie consumption by about 500 calories.

Green Tea

Enjoy green tea to lose weight. Green tea is known to boost the metabolism and increase energy. Drink a glass each morning before you work out for more energy.

Don’t overdo it on the caffeine. Caffeine tends to decrease your body’s metabolism, which then slows down the speed at which it can burn fat.

Develop smart habits that support weight loss rather than focusing on bad habits. By making positive changes, you can stick to your diet. Don’t think so much about what you can’t have, but focus on exchanging something good – like a fruit smoothie – for that sausage and egg morning biscuit you used to pick up. When you provide a replacement for donuts, you will not miss them as much!

To help lose that extra weight, eliminate foods that are deep-fried. There are various ways to eat healthy that are also tasty. For instance, you could broil, steam, bake, or poach. If you cook your food using these methods, you can literally cook your way to a slimmer waistline.

Owning a pedometer is a splendid weight loss idea. Pedometers measure the amount of steps you take. A pedometer can let you know if you are getting enough walking in your day. You should make a goal to walk an average of 10,000 steps a day. Walk more if you are under that amount.

Help avoid temptation at home by making your plate and then putting the remainder of the food away immediately. This is much simpler if you live alone or with just one other person. You should at least keep the remaining food in your kitchen. This way, others can get themselves second.

After you return from the grocery store, take some time to divide the food into containers that are the appropriate portion sizes. Whether you use sandwich bags, snack size bags, or use plastic or glass containers, setting aside just the right amount for a meal will keep you from over-eating later on. Pre-measuring your food and keeping it handy in the fridge or freezer makes eating the right portions easy.

Try not to eat fatty foods; not only will abstaining help you lose weight, it will make your skin look better as well. Many studies show that eating lots of protein and little fat is good for your health. The skin produces a balance of natural oils and adding big amounts of foods with a high glycemic index, like fries and sugary candies, will damage your complexion.

Weight Loss

Weight loss can be tough because it involves a lot more than good focus. Similarly, just increasing exercise won’t work alone either. Rather, it requires your undivided attention to both of these things, at all times. However, this article should help you become more focused and prepared to start your weight loss journey.